Lead from the Outside: on Corporations


Founded company "Insomnia"; motto "We don't deal with jerks"

When Laura and I founded our firm Insomnia, we had five rules, my favorite of which was "we don't deal with jerks".
  1. Life comes first,
  2. Don't deal with jerks
  3. Only take projects that deal with our head and our heart
  4. If it can't change the world we don't do it, and
  5. Sleep is optional.
In the business context, we agreed to fire any clients whose values failed to align with our own, or whose boorish behavior made our work harder than required. The jerks label extends to flaky friends, the colleague who always has emergencies, and the guy who always borrows but never lends. I've expanded the description to cover a host of people who are especially unkind, those who place their needs above others and have little patience for the issues that involve don't involve them. Only twice have we had to invoke our "no jerks" rider, by mutual agreement.
Source: Lead from the Outside, by Stacey Abrams, p.186 Mar 26, 2019

  • The above quotations are from Lead from the Outside
    How to Build Your Future and Make Real Change
    by Stacey Abrams     .
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