Howard Schultz on Principles & Values

Pour Your Heart into It: the story of Starbucks

I want to inspire people to pursue their dreams. I come from common roots, with no silver spoon, no pedigree, no early mentors. I dared to dream big dreams, and then I willed them to happen. I'm convinced that most people can achieve their dreams and beyond if they have the determination to keep trying.

Second, and more profoundly, I hope to inspire leaders of enterprises to aim high. Success is empty if you arrive at the finish line alone.

I'm not writing this book to make money. All my earnings from it will go to the newly formed Starbucks Foundation, which will allocate the proceeds to philanthropic work on behalf of Starbucks and its partners. This is the story of Starbucks, but it is not a conventional business book.

My ultimate aim in writing "Pour Your Heart into It" is to reassure people to have the courage to persevere, to keep following their hearts even when others scoff. Don't be beaten down by naysayers. Don't let the odds scare you from even trying.

Source: Pour Your Heart Into It, by Howard Schultz, p. 7-8 , Jan 6, 1999

Click here for definitions & background information on Principles & Values. Click here for a summary of all issue stances of Howard Schultz. Click here for a profile of Howard Schultz. Click here for VoteMatch responses by Howard Schultz. Agree? Disagree? Voice your opinions on Principles & Values in The Forum. Click here for issue positions of other WA politicians.
*Other governors on Principles & Values:*		*Howard Schultz on other issues:*
*WA Gubernatorial:* Christine Gregoire Jay Inslee *WA Senatorial:* Maria Cantwell Patty Murray *Newly elected Nov. 2012:* IN: Mike Pence (R) NC: Pat McCrory (R) NH: Maggie Hassan (D) MT: Steve Bullock (D) WA: Jay Inslee (D) *Re-elected 2012:* DE: Jack Markell (D) MO: Jay Nixon (D) ND: Jack Dalrymple (R) UT: Gary Herbert (R) VT: Peter Shumlin (D) WI: Scott Walker (R) WV: Earl Ray Tomblin (D) *Up for re-election 2013:* NJ: Chris Christie VA: Bob McDonnell	*Up for re-election 2014:* AK: Sean Parnell AL: Robert Bentley AR: Mike Beebe AZ: Jan Brewer CA: Jerry Brown CO: John Hickenlooper CT: Dan Malloy FL: Rick Scott GA: Nathan Deal HI: Neil Abercrombie IA: Terry Branstad ID: Butch Otter IL: Pat Quinn KS: Sam Brownback MA: Deval Patrick MD: Martin O'Malley ME: Paul LePage MI: Rick Snyder MN: Mark Dayton NH: Maggie Hassan NM: Susana Martinez NV: Brian Sandoval NY: Andrew Cuomo OH: John Kasich OK: Mary Fallin OR: John Kitzhaber PA: Tom Corbett RI: Linc Chafee SC: Nikki Haley SD: Dennis Daugaard TN: Bill Haslam TX: Rick Perry VT: Peter Shumlin WI: Scott Walker WY: Matt Mead	Abortion Budget/Economy Civil Rights Corporations Crime Drugs Education Energy/Oil Environment Families/Children Foreign Policy Free Trade Govt. Reform Gun Control Health Care Homeland Security Immigration Infrastructure/Technology Jobs Principles/Values Social Security Tax Reform War/Iraq/Mideast Welfare/Poverty [Title9]

Page last updated: Apr 25, 2013